Overestimating Romney

Aside from getting votes, he’s a great candidate.

An interesting column from The Weekly Standard about Romney’s so-called electability.  The column, well worth reading in its entirety, closes with this:

More evidence of voters’ coolness toward Romney came in a recent Public Policy study, which took snapshots from 13 states both early and late in 2011. In all 13 states, he became less popular as the year progressed. Even more telling were Romney’s negatives—which increased in tandem with his name recognition. As Romney began campaigning more actively, voters became less favorably disposed toward him. 

None of this is meant as a judgment on Romney’s worthiness as a candidate or accomplishments as a governor. But it is worth understanding that if elections are markets and candidates products, then Mitt Romney’s problems this time around aren’t some great mystery. 

It’s just that no matter where he’s run, whether in primaries or statewide elections, he’s never sold particularly well.

Advertisements

Leave a comment

Filed under 2012, 2012 election, mitt romney jonathan v last, weekly standard

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s